Brand Manager

Кандидатствайте•Think strategy, not just campaigns. Develop clear annual brand and marketing plans, identify growth opportunities and translate business priorities into actionable strategies.• Own the numbers. Plan, allocate and manage marketing budgets, monitor performance and make sure resources are invested where they can deliver the greatest impact.• Build brands with purpose. Take ownership of the brands in the portfolio, strengthen their positioning and develop focused plans for key products.• Make launches count. Lead product launch strategies and coordinate campaigns, promotional activities and sales support initiatives.• Stay close to the market. Understand customer needs, competitor activity and industry trends, turning insights into commercial opportunities.• Work as one team with Sales. Partner closely with the Sales Manager to align marketing initiatives with sales objectives and equip the team with the right tools and materials.• Bring brands to life. Coordinate congresses, workshops, professional events and activities that build meaningful relationships with healthcare professionals and key opinion leaders.• Connect with international partners. Work with brand owners and suppliers, ensuring local marketing activities reflect each brand’s identity and direction.•You won’t be expected to build the digital function from scratch - there is already a dedicated team in place. Your role is to provide the bigger picture; set the direction and make sure all marketing activities serve a clear brand and business strategy.